Outpouring of love and support for local bakery shunned for making rainbow pride cookies

On Wednesday 3 June, a bakery in Lufkin Texas, Confections, posted a picture of freshly baked heart-shaped cookies with rainbow frosting on its social media platforms with the caption:

More LOVE. Less hate. Happy Pride to all our LGBTQ friends! All lovers of cookies and happiness are welcome here.

Well, it turned out some locals were not happy about this full show of support for the gay community. In a rather somber post a day later, the owners of Confections shared with their social media followers the backlash they received in response to their earlier post.

We received a very hateful message on our business page canceling a large order (5dz) of summer themed cookies for tomorrow morning (that we just finished decorating) because of a rainbow heart cookie we posted. My heart is heavy.

In that Facebook post, the local bakers mentioned how difficult it had been to ‘stay afloat’ and the likely impact of that cancellation on the business.

We are sold out!

When news of the boycott spread across the town, many customers from within and neighbouring communities lined up to buy treats from Confections. The bakery soon sold out, leaving the owners overwhelmed. Customers who could not get any confectionary to buy, made donations to the sisters who run the business. They have decided to give the money to local animal shelters.

The shop has garnered support from across the United States as well as abroad with their Facebook page now boasting more than 50,000 followers.

New fans of Confections who live outside Texas are finding other ways of rendering their support like this person here:

When things slow down a bit-let us know if shipping is possible. I’d like to support you.

Another person added:

If shipping isn’t possible, I’ll buy some by phone/email and you can donate my cookies to a local LGBTQ org or children’s charity.