While obviously all the Islanders are in the villa to find love and definitely not a PLT deal, there’s no denying that appearing on Love Island can be a life-changing experience for some of the stars of the show. After Molly-Mae Hague boosted her follower count up to over 5.5 million, she’s believed to be paid over £12,000 per sponsored Instagram post.
Love Island 2021 top earner
So which of this year’s Islanders could make the big bucks and become the next Molly-Mae Hague? The co-founder of digital PR agency 10 Yetis, Andy Barr reckonsLiberty Poole could be this series’ highest-earning Islander when she leaves the show.
Liberty is the first one in the Island to have the all important question asked to her, and of course she said yes. Not only is she the first girlfriend we’ve seen in Love Island this year, but she’s the highest potential earner still in the villa.
With 475,000 Insta followers and counting, Lib currently has the highest social media following of any of the girls in the main villa.
However, things can change quickly on Love Island, as Andy continued:
I’m waiting patiently to see how many feathers are ruffled with the new arrivals. Next week we may see a whole new group of faces topping the potential earners charts.
Liberty and Jake to win?
So far, both Liberty and Jake seem to be standing strong against the temptation of the Casa Amor bombshells. They’re still the hot favourites to win the show together at 11/10. They also remain favourites to win the show individually, with Jake at 7/2 to finish top man and Lib at 7/4 to finish top woman.